The Brief
Lisa started gathering her business branding and photographs together before getting in touch with Woof Designs. She was extremely organised and knew exactly what she was looking for.
The branding statement for Lisa Parmley Mortgage Management was clean, concise and quite different to any other mortgage provider, it’s a refreshing change. Lisa was looking for a website designer who could take the reins and come up with a design that really showed her personality and that of her business. It was clear from the start that she didn’t want stuffy or heavy.
Lisa was looking for a website that clearly described her mortgage and insurance services and it had to be compliant with regulations set out by Stonebridge who Lisa Parmley Mortgage Management is a representative of. The website had to display certain wording which was supplied by Stonebridge themselves.
Lisa had already lined up a brand photographer who supplied all off these fab images for the website.

All images were captured by Jenny Stewart
What we did
Connected with the compliance team
Designed a framework to visualise
Worked directly with the brand photographer
Managed the web project from start to finish
Worked with Lisa to realise her brand vision
Created a network of external link backs
Optimised the website with strong SEO content
Took care of the tekkie bit to ensure speedy browsing




Lisa Parmley
Lisa Parmley Mortgage Management
So proud to receive this wonderful review from Lisa. Her website was my first ever in the financial services sector.
I had no idea where to start with a website for my new business. I had a goal of how I wanted it to be perceived but how to get to this point – clueless!! Then I met Sally and WOW she has been amazing all the way through the journey she has a subtle way of guiding the design of the website without taking over so it feels as if I have designed it and really cares about getting it right.
As I am in the financial service sector it needed to be very scripted in certain sections and Sally worked directly with my Compliance team to get this right first time. She also worked collaboratively with my brand photographer even though she offered this service herself (I had already organised this ahead of finding Sally).
We had regular touch base meetings and she made any tweaks quickly. The end result was so good that what should usually take 4 weeks to be signed off only took 2 days!
Thank you Sally, the Website is everything I wanted and more and we had lots of fun along the way! I would recommend anyone to Sally at Woof Design for your website design or refresh.